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DIGITAL MALAYSIA – THE BUYING POWER OF A MALAYSIAN CITIZEN by Rozzario Digital Agency - August 17, 2018

The Landscape

Malaysia is near the top of the list of fastest growing regional an international economies of the Pan Asian countries. And the business sector alone plays a role vital to its thriving pace forward, especially with the help of technological breakthrough and innovation.

Being the top exporter of industrial products natural rubber and palm oil, combined with timber products, cocoa and pineapple among some others, this Malaysia’s export market alone has immense potential and can benefit greatly from the right implementation of digital practices and a sound strategy.

 

Some Impressive Figures

A staggering 64% of the total adult population is moderately savvy with the mobile and other digital technologies, therefore this market promises a great acceptance ratio than any other country in the region and even greater exploration and propagation in the lesser developed side of the country, a great potential to tap into.

“With a high penetration of Internet, Malaysia is one of the most connected countries in Southeast Asia. Its population is well versed in the use of digital technologies and social media, and can, therefore, be reached through PCs or mobiles devices more easily than in other ASEAN countries.” (Source: aseanup.com)

Just imagine this internet capable country having their daily routine tasks, daily transactions, shopping, commute and other activities in the palm of their hands.

With nominal income GDP of US$ 375.6b in 2015, but having PPP (Purchasing Power Parity) at US$25,833, Malaysians have an immense purchasing power (Source: aseanup.com). Couple that with e-commerce and ease of availability, the potential market capability a tech-driven initiative has no bounds!

How you can Benefit

Amazed by all the numbers? It’s a vital dimension to take into account a budding entrepreneur in the fields of marketing in the traditional digital services such as travel, e-commerce or finance.

This is where we come in, with an extensive portfolio of empowering thousands of customers in the region and across the globe, Rozzario is your one-window solution to capitalizing on the potential of Malaysia’s emerging digital market.

Get yourself a new website made, update the one you have or reach directly to your target audiences using our advanced social media and digital marketing tactics. Act now and don’t fall behind in this race of gaining digital grounds here in the Malaysian economy.

We are here to help!

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